THE GOOD BOY MUST DIE, SO THE GREAT MAN CAN RISE Part of the MASK-ULINITY Series (Enneagram 1: The Good Boy) He wakes up early. He works out religiously. He tracks macros. He organizes the garage by tool type and…
Meet Mac A guy walks into my office. We’ll call him Mac. Mac is proud of his self-appointed title: Enneagram 8—the “8hole,” as he calls it. In his words, he’s “not a jerk, just an asshole.” A lifelong bad ass,…
Let me tell you about Jim. He’s one of those guys you meet and think, “Wow, what a nice guy.” He’s polite. Agreeable. Helpful—always has been. Jim never raises his voice. He doesn’t make demands. He plays by the rules.…
The Dip, Resistance, and Why Most Men Never Make It He sat across from me, head down, voice heavy. “I think the universe is telling me to stop,” he said. “The doors aren’t opening. Maybe this just isn’t meant to…
Almost every week, I crack open a new book—something on self-development, psychology, the Enneagram, even business or finance—and without fail, there he is: Dr. Viktor Frankl. Sometimes it’s just a quote. Sometimes it’s an entire chapter. But more often than…
King Me: The Words Every Man Was Born to Speak There comes a moment in a man’s life when he realizes the script he’s been following no longer serves him. The chase for external validation, the relentless pursuit of success,…
Every man needs to ask and answer this question: Who will carry your casket? In my years as a rabbi, I have presided over 500 funerals. I’ve stood graveside as men—sometimes six, sometimes eight, never fewer than four—took on the…
To all my female readers—you’re welcome. I’ve been asked a lot lately by my female clients and readers: Why the emphasis on men? Do you only work with men now? The answer is no—I coach women too. I’ve always coached…
Recently, I was counseling a woman whose son, in his early 20s, had just come home from college after graduating. He was living the stereotypical Gen Z life on the couch—a thousand reasons why he couldn’t make it in the…
